Is your brand built to scale?

Most businesses struggle not because of bad marketing, but because they are built on assumptions. The Brand Blueprint Checklist helps you assess what's missing, what's misaligned, and what needs to change. It covers three essential layers of a strategic brand:

• Brand Core - Vision, Mission, and Values that guide the business
• Brand Positioning - Audience, Differentiation, and Market Fit
• Brand Persona - Personality, Voice, and Visual Identity

If you are building or evolving a brand, this checklist will show you where to focus first, and what to stop ignoring.